That Mall is sick and that Store is dead!

December 10, 2010

“80s Kraft Holiday Commercials (1986)”

Filed under: Christmas,commercials — Anita @ 11:14 pm

Mirror here

Ok, so ever since December of 2008 when I was studying for my finals junior year at Mary Baldwin, I’ve been fascinated by this string of Kraft commercials from 1986 (shown when Kraft sponsored the entire showing of “The Christmas Toy”) when I found them on a Beta Xmas.. I can’t tell what fascinates me more, the narrator who says words like “zip” “cheese” “marinate” and “cheeziest.” Or, back in the 80s when it was ok to eat processed food, or the idealized 1980s Christmas parties, they always look 90,000 times better than a Christmas party in 2010 would look like.

I’m so fascinated by these recipes,that were included in the December 6-12, 1986 (Delta Burke will be on the cover for you collectors) issue of TV Guide. Seriously. If I could find these recipes, I would make them all my first Christmas in my new place, if that ever happens (unemployment…). I’m absolutely shocked that they are nowhere to be found online. I wish libraries had TV Guide on Microfilm.

I made the only recipe that didn’t seem to need an recipe in the commercials — the one for the cheesey apple dip. Yeah, that one, with the cheez wiz + applesauce. I made it tonight in the microwave (sans nuts) and cut some apples in it and ate it, it was dare to say pretty good.

//edit, December 18, 2010//

I have the TV Guide!!!



  1. Have you tried e-mailing Kraft customer service? I’ll bet they have all those recipes on file and could send them to you. They might appreciate the fact that you took the time to view their old commercials.

    My brother just got a recipe from Campbell’s Soups for a dish that our mother used to serve us back in the sixties. It’s worth a try.

    Side note: Our daughter is in her third year at Mary Baldwin. We wish you a very Merry Christmas and a prosperous (employed) New Year.

    Comment by Tom Ferrier — December 11, 2010 @ 9:27 pm | Reply

    • Last night I found that TV Guide for $6.98 on eBay so i bought it, lets pray that someone didn’t pull the recipes out. When I get it I will scan the recipes.

      Comment by Anita — December 12, 2010 @ 2:36 am | Reply

  2. That’s crazy I can’t find that TV Guide online anywhere either! I want the recipes out of it too!!! Those commercials were just delightful, thanks so much for uploading! I remember having the Christmas Toy on VHS, but all of the commercials were ‘paused out’. I haven’t seen that movie in years- kind of tempted to try and find it again 🙂

    In the meantime, I know this is 2 years later than the Kraft commercials, but here’s a Kraft Christmas Promo Recipe pamphlet from 1988 for sale! They may have some of the same, or similar stuff!

    Comment by Amber — December 16, 2010 @ 9:38 am | Reply

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